2019 EQUUS Media Kit logo
Four horses hang their heads over wooden stall doors inside a barn. The closest horse is a buckskin paint with a long forelock.

OUR MISSION

For over 40 years EQUUS have been the gold standard for for horse owners. EQUUS remains the leader in the horse industry and reaches dedicated horse owners and riders in all segments of the horse world. EQUUS continues to be a vital resource for caretakers, competitors, recreational riders, and anyone who enjoys the equestrian lifestyle. EQUUS is a media partner of the American Association of Equine Practitioners (AAEP), thus all AAEP veterinarians receive EQUUS each quarter as a benefit of membership. Equine veterinary students and members of the American Association of Equine Veterinary Technicians & Assistants also receive EQUUS quarterly. 

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NOTE FROM OUR EDITOR

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Welcome to EQUUS, the magazine more horse owners turn to for advice and information. Each quarter the EQUUS team presents the latest on research, horse care information training techniques–it's a must-read for people dedicated to their horses and the equestrian lifestyle. — Laurie Prinz

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AUDIENCE DEMOGRAPHICS

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CAPTIVATING OUR READERS

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BY THE NUMBERS

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Magazine (published 4 times annually)

  • 60,000 Readers

Website

  • 1.8 million+ users in 2018
  • 237,000+ pageviews each month
  • 22%+ users in 2018 between the ages of 25-34
  • 61% use mobile device

Email Newsletter (weekly)

  • 26,500+ Subscribers

Social Media

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CONTENT PILLARS

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2019 EDITORIAL CALENDAR

ISSUESPACE DUEMATERIALS DUEON SALEFEATURES

SPRING

2/20/19

2/22/19

3/26/19

• Spring health checklist (vaccinations, laminitis prevention, shedding, hoof care, skin care and more!)
• Nutrition: Ration balancers
• Practical parasite control
• Managing horses with muscle disorders
• Help your horse develop stronger bone
• Get a jump on fly control Special Section
• Barn Dogs Special Section
• EQUUS Spring Barn Box contest 

SUMMER

4/24/19

4/26/19

5/28/19

• Summer health checklist (skin care, grooming, conditioning, hydration, injuries, fly control and more!)
• Help your horse sleep to improve his performance
• Joint health update: Arthritis and beyond
• Hoof care
• The latest on EHV
• Preventable health problems
• Digestive aids
• Tack & Gear: Fly sheets
• Fly season Special Section 

FALL

7/24/19

7/26/19

8/27/19

• Fall health checklist (hay and feed, poisoning hazards, dental care, blanket prep and more!)
• Feed supplement shopping guide
• Colic prevention
• Is it time to retire your horse?
• The tetanus threat
• Pituitary pars intermedia dysfunction
• Tack & Gear: This season’s new blankets
EQUUS Fall/Winter Barn Box Contest 

WINTER

10/2/19

10/4/19

11/5/19

• Winter health checklist (feeding, senior horse care, hoof care, blanketing and more!)
• Respiratory health
• What to do when your horse stops eating
• Healthy stall rest
• Headshaking explained
• Staying warm in the saddle this winter
• Comfort supplements
• American Association of Equine Practitioners Convention Special Product Preview 

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CLASSIFIED ADVERTISING

Reach over 68,000 avid readers monthly!

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Classified rates:

Start as low as $3.75 per word (10 word minimum)

Perfect for selling:

  • Apparel and accessories
  • Saddle and tack
  • Books and video
  • Real estate
  • Barn and stable equipment

Contact:

Warren Wilson
Office: 760.546.1192
equus@aimclassifieds.com

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CUSTOM MARKETING SOLUTIONS

The Equine Network is the industry leader in print, online and social media—we know every type of horse enthusiast and reach every segment of the market. We provide creative and strategic advertising solutions that reach our audience across multiple platforms:

  • Native content
  • Email blasts
  • Custom newsletters
  • Microsites
  • Retailer training
  • Sweepstakes, contests and giveaways
  • Training with the experts: Win A Day series
  • Facebook and Instagram ads
  • Rich media banner ads: expandable, in-banner video and stick footer banner ads
  • Video production and marketing
  • Ambassador program
  • Photo galleries
  • Surveys
  • Quizzes
  • In-house creative, execution & promotions
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CONTACT US

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Shelley Partridge
Advertising Associate Publisher
Cell: 859.327.7057
SPartridge@aimmedia.com

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Michelle Adaway
Advertising Account Manager
Cell: 859.619.8263
madaway@aimmedia.com